Indian Electric Car Retail Sales October 2026: Tata Leads as Mahindra and MG Gain

The Indian electric passenger vehicle market experienced a dynamic month in October 2026. According to official Vahan retail registration data, shifting buyer preferences between September and October sparked notable competition among the top 15 electric carmakers across legacy leaders, rising challengers, and luxury entrants. While several automakers saw a post September cool off in retail deliveries, key players managed to buck the trend and post steady month on month gains.
Top 15 Electric Car Makers in October 2026 (Vahan Retail Data)
To provide a clearer picture of how each of the leading automakers performed from September to October on the Vahan portal, the retail registration figures have been enhanced with Month on Month (MoM) Unit Variance and MoM Growth Percentage.
Rank | Automaker | Oct 2026 Retail Sales | Sep 2026 Retail Sales | MoM Growth (%) |
1 | Tata Passenger Electric Mobility Ltd | 14,546 | 15,645 | -7.02% |
2 | Mahindra Electric Automobile Ltd | 8,468 | 8,190 | +3.39% |
3 | JSW MG Motor India Pvt Ltd | 5,878 | 5,516 | +6.56% |
4 | VinFast Auto India Pvt Ltd | 2,565 | 3,304 | -22.37% |
5 | Kia India Pvt Ltd | 1,386 | 1,435 | -3.41% |
6 | Maruti Suzuki India Ltd | 1,188 | 1,173 | +1.28% |
7 | Hyundai Motor India Ltd | 753 | 841 | -10.46% |
8 | BYD India Pvt Ltd | 735 | 879 | -16.38% |
9 | BMW India Pvt Ltd | 459 | 536 | -14.37% |
10 | Tesla India Motors & Energy Pvt Ltd | 282 | 299 | -5.69% |
11 | Toyota Kirloskar Motor Pvt Ltd | 189 | 224 | -15.63% |
12 | Stellantis Automobiles India Pvt Ltd | 60 | 60 | 0.00% |
13 | Pinnacle Mobility Solutions Pvt Ltd | 58 | 56 | +3.57% |
14 | Mercedes Benz AG | 53 | 111 | -52.25% |
15 | Volvo Auto India Pvt Ltd | 37 | 45 | -17.78% |
Top 15 Vahan Retail Performance Analysis
Challengers Gain Retail Momentum: While most automakers on the Vahan leaderboard experienced a month on month pullback, JSW MG Motor (+6.56%) and Mahindra Electric (+3.39%) stood out as the strongest volume gainers, adding 362 and 278 retail units respectively to narrow the gap with the top spot.
Tata’s Lead Faces Pressure: Tata Motors remains the undisputed retail leader at the top of the chart with 14,546 units registered in October. However, its 7.02% dip (-1,099 units) from September highlights intensifying competition from rival electric SUV and hatchback offerings.
Mid Tier Reshuffling: VinFast held comfortably onto 4th place with 2,565 retail registrations, despite a 22.37% pullback (-739 units) following a strong September. Meanwhile, Maruti Suzuki posted a steady 1.28% uptick (+15 units) to reach 1,188 units, inching closer to 5th placed Kia India at 1,386 units. Further down the chart, Hyundai (753 units) overtook BYD (735 units) to claim 7th place, even as both brands recorded double digit percentage declines in retail volumes.
Luxury Segment Slowdown: Premium EV makers in the top 15 experienced a noticeable slowdown in October registrations. BMW led the luxury pack in 9th place with 459 units (-14.37%), followed by Tesla in 10th with 282 units (-5.69%). Mercedes Benz recorded the sharpest percentage drop on the leaderboard (-52.25%), falling from 111 retail units in September to 53 units in October.


